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Business relationship ecology
Ecology ≈ Reciprocal Influence
Most commonly, the word “ecology” reminds us of Mother Earth that we humans are mercilessly covering with waste.
But that is just one example of what ecology is in general, namely, the complexity of reciprocal influence of systems. If we only take into consideration a single system (let’s say, consumer preferences), we could unknowingly spoil something in other systems, one of them being the natural environment.
In the context of business transformation, the systems we deal with are business units, teams, and various types of relationships, internal and external.
Align Development ≈ Save Ecology
Can a chemical plant halt operation to save ecology?
Yes and no. Ceased pollution would benefit nature, but people would lack vital goods, e.g. heating, and go out to protest. Business, in turn, would lose profits triggering a chain reaction across the economy. That is why even the greenest policy-maker would never pull the handbrake. Instead, they launch long-term pollution control programs including multiple precisely defined steps. At every step, the interests of all recognised stakeholders are taken into consideration and balanced.
To harmonise transformation of business, pay attention to the following:
- Changes must be evolutionary, from easy and rewarding to more complex
- Every change must be motivated with all stakeholders’ interests
- All stakeholders must have a say along the process
- Research, comprehend, involve, discuss, and plan before implementing anything
- Keep track of every aspect of transformation in an organised manner: business processes, IT infrastructure, financial health, sales & marketing, social capital, human capital, and psychological growth of the people involved.
